Houston MRKG 2349 Entire Class

MRKG 2349 – Advertising and Sales Promotion

 

Integrated marketing communications. Includes advertising principles and practices. Emphasizes multi-media of persuasive communication including buyer behavior, budgeting, and regulatory constraints.

Note: This entire class includes discussions, assignments, course projects, and exams.


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Houston MRKG 2349 Entire Class $10
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