SNHU MKT 555 Entire Class

MKT 555 – Social Media Marketing (Online)


Explore possibilities and limitations of contemporary social media platforms and tools. Construct and evaluate social media content, its impact, and practical use in a marketing context. Analyze general strategic uses of social media for advertising, marketing, public relations, journalism, and civic and political participation. Gain hands-on experience with several forms of the most current social media technology.

Note: This entire class includes discussions, assignments, course projects, and exams.

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