Strayer MKT 510 Entire Class

MKT 510 Consumer Behavior



Analyzes the concepts and principles of consumer behavior in relation to marketing decision-making. Examines the psychological processes of consumer decision-making and how they impact purchasing decisions and customer satisfaction. Emphasis will be placed on consumer behavior and the different marketing approaches and their implications on marketing strategies.

Note: This entire class includes discussions, assignments, course projects, and exams

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Strayer MKT 510 Entire Class $10

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